Your What’s Next Journal: November 2021 — What’s Next in Marketing: Kelly McDermott, author “Did I Say That Out Loud?”

A Note from Hope Katz Gibbs & Cynthia de Lorenzi, authors, Your 2021 What’s Next JournalWe know you will love meeting marketing maven Kelly McDermott. An accomplished executive with decades spent working with technology companies in the US and abroad to market themselves in extraordinary ways, Kelly’s ideas have been quoted in The Wall Street Journal, News Week, BusinessWeek, The Washington Post, and Washington Business Journal.

Not only will she give us the scoop on what’s Next in Marketing, but we’ll also talk with this truly amazing woman about her adventures that her fans attest is a marathon of laugh out loud moments. Indeed, that’s the goal of her current book, Did I Say That Out Loud? — a hilarious tell-all account she describes as her misadventures in the daily experience that is life.

“My childhood was spent overseas, living in 8 countries before I came to the U.S. at the age of 16,” shares Kelly, noting her disregard for convention is exactly what has yielded a rich life overflowing with great story material.

Kelly explains: “We’ve all had it, the ‘uh-oh’ of wishing we could take back the comment that somehow escaped the filter between our brains and our mouths. But that’s the best stuff. So I wrote this book in the tone of a coffee-klatch gathering with your best girlfriends — the ones you can share anything and everything.”

The reader reaps the benefits, as she holds nothing back in her recounting of the trials and tribulations of the first five decades of her life.

  • Thinking of braving Botox or plastic surgery? You’ll get the real scoop from Kelly, including pre-procedure husband prep.
  • Need help when your cat catches on fire? Kelly explains how to extinguish the flames without spilling your wine.
  • Survival tips for when a tipsy 300-pound man falls on you? Kelly, who lived to tell the tale, shares all.

Best of all, she shows us that by reveling in the inevitable mess of the moments we wish we could take back, we may discover that sharing our stories is, in fact, healing, unifying, and often outrageously funny.

“It’s bad for the laugh lines but good for the abs,” admits the woman born in Asmara, Ethiopia, who prides herself on having walked the road less traveled ever since. “Some of these stories will hit close to home; others will stray far, far from your average woman on the street. But all are unified by the inimitable candor and hilarity that her friends agree is uniquely me. Read ’em and weep.”

Today: Kelly lives in Winchester, VA, with “the world’s greatest dog,” Daisy. When she isn’t writing about her adventures or working on marketing strategies, Kelly loves spending time with her friends and family, but especially with her three grandchildren, teaching them the value of reckless honesty and unhindered fun. You can contact her at

Stay tuned for our video and podcast interview with truly amazing Kelly McDermott on May 22, 2021.